Dan and Ian often speak on this podcast about how businesses and entrepreneurs evolve. Today's guest, Michael Erikson, has certainly done that since the last time he spoke on this show. Michael's journey started, as many of ours do, staring at a blank Google search screen and typing in the words "How do I make money online?" Several years later, Michael has spoken at several of the Dynamite Circle events. He was on this podcast last December, sharing his journey of building a 6 figure services business called Search Scientists. Michael has recently started a new company called AdBadger, which is in essence a software version of his previous services company. On this week's show, you'll hear Michael share insight on how to do something that most services entrepreneurs dream of doing: selling a product.