One of Dan and Ian 's favorite topics to discuss on this show is business ideas. In particular, they love brainstorming new business ideas with the listeners of this podcast. Coming up with a great business idea doesn't come naturally for all of us, though we believe it really is a skill that you can learn and get better at. Today, we are talking about the science behind a great business idea. In particular, we are sharing five techniques that you can use to develop your own business idea. We'll also be revisiting some of the business ideas that we came up with on an earlier episode of this show from 2015.