TMBA497: Success is Solving Other People’s Problems

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On this week’s show, Dan and Ian are talking about getting real with yourself about what you need to do to succeed.

Few people are more qualified to talk about that than John Ainsworth

John is the CEO and founder of Data Driven Marketing, which builds, fixes, and optimizes automated sales funnels.

Sales funnels are mechanisms that many online businesses use to communicate with customers and invite them to buy products.

John has seen how a lot of businesses get it wrong. In particular, when it comes to knowing what their customer’s problems are and figuring out how to solve them.

On today’s episode, we’re talking about how to improve getting in touch with your customers, how to sell them what they want, and the dangers of getting distracted by shiny objects.

As a bonus, John will also be nerding out about sales funnel strategies after the credits.


Listen to this week’s show and learn:

  • How John learned sales by selling books door-to-door. (5:58)
  • Why goals might not be as important as we think they are. (25:05)
  • How advice-givers can prey on entrepreneurs who are looking to improve themselves. (32:26)
  • Why it pays to solve people’s problems. (43:40)
  • Some of John’s thoughts on automated sales funnels. (56:37)

Mentioned in the episode:

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This week’s sponsor:

This week’s episode is sponsored by Revision Legal. Here at TMBA we often talk about how difficult it can be to find professional services who truly understand entrepreneurs and their businesses. Revision Legal really ‘get’ entrepreneurs because they are around them all the time. They understand the legal problems, questions, or just general uncertainty that might be slowing you down and preventing you from reaching your full potential. Legal questions and dilemmas come in many shapes and sizes, but they all need to be answered to enable you to meet your goals – and if you don’t get them sorted, trust me, they will come back to bite you. So, check out Revision Legal and don’t hesitate to drop them a line if you are looking for help.

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