TMBA 371: Should Your Next Employee Be a Mom?

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Podcast 30:41 | Download | Stitcher | iTunes | Comment

Dan and Ian know that all entrepreneurs struggle with hiring and, specifically, finding great remote team members.

But one thing that they have learned over the years, through listeners of this podcast and members of the Dynamite Circle, is that stay-at-home moms (and dads too) tend to be a really good fit for location independent businesses. So, in this week’s episode, you’ll hear the stories of three women.

Kiri Masters is the founder of Bobsled Marketing. She shares some of her experiences of finding great remote staff, and why that strategy includes seeking stay-at-home parents.

Louise Gray is one one of Kiri’s remote employees. She previously had a successful corporate career, in publishing and then at Sony, before having a baby made her reconsider the way she wanted to work.

Lesley Pyle is the founder of HireMyMom, a well-established agency that helps match U.S. based stay-at-home moms with the businesses that need them.


Listen to this week’s show and learn:

  • Why Kiri thinks stay-at-home moms make good remote employees. (1:01)
  • What made Lesley decide to create HireMyMom. (3:35)
  • How Kiri has approached the hiring process for her business. (10:53)
  • Why Louise chose to leave her corporate job at Sony for a remote position at Bobsled Marketing. (14:50)
  • What advice Louise would give to women who are seeking employment after having their first child. (25:59)

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Thanks for listening to our show! We’ll be back next Thursday morning 8AM EST.


Dan & Ian

Published on 01.12.17
  • As I am switching over my podcast player to Google Play, I noticed TMBA is not on there :(. Might be a good idea to get on Google Play too :)

  • Kiri Masters

    yes the UX is outdated but you should persevere!
    Also something that could help, which could work particularly well for you Jeremy as your brand has very clear values, is to blog about your company culture and values on a place like Medium or LinkedIn. I have done just 2 blog posts so far on Medium and have had a couple of highly qualified candidates reach out specifically because what I wrote about (running a remote team) resonated with them. That blew my mind and I plan to do more content in this vein both to attract and filter potential talent.

  • As an emerging fashion illustrator with a painted kids-wear project, this was an interesting, informative podcast. As I am a stay at home mum of two young kids, living in distant New Zealand, I am looking at ways to fund my projects (Presently researching channels Shopify and Amazon to selling my kidswear). So this was a great listen and got me thinking about looking for freelance design work via ‘Hire my Mom” to grow income to startup my small business.

    Kiri, I enjoyed looking at your website and listening to some of your other podcasts and seeing further examples of your advice on selling on Amazon.

    Dan and Ian, I recently discovered your podcast on Soundcloud and I LOVE listening and learning while I care for my kids. I also dream of moving our family to Bali (Husband loathes his government job) so it’s wonderful to hear how others are creating amazing new lives for themselves around the world.

    Thanks so much
    Lauren White

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