TMBA 309: “Though We’ve Hit Over 100k MRR in Less Than a Year, I Still Feel Like an Outsider”

A garden on a balcony of a high-rise building

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“I’m from Texas and ‘this ain’t my first Rodeo’” was Laura Roeder’s opener to her DCBKK 2015 keynote speech in which she described how the inspiration for building her successful company MeetEdgar.com came from her frustration with the existing software she’d had to work with in her career in marketing.

In this episode Laura also talks to Dan and Ian about why she wanted to create a business that could still grow whilst she took time off to travel and start a family and her commitment to location independent working.

Listen to this week's show and learn:

  • Why MeetEdgar proved such an attractive business model for Laura. (4:31)

  • How Laura’s parents influenced her as an entrepreneur. (9:13)

  • The difficulties in giving up control of parts of your business. (12:08)

  • Why marrying a software developer is a shrewd move. (4:45)

  • The advantages of hiring location independent staff. (13:50)

  • The impact of Scott Dinsmore’s death. (22:12)

Mentioned in the episode:

The Dynamite Circle
Creating Fame Online (So Customers Come to You)
Social Brilliant
Verne Harnish
Slack
Google Hangouts
World Domination Summit
When An Internet Friend Dies
Positioning: The Battle for Your Mind by Al Ries
Fear No Fruit
MicroConf
Derek Sivers

Enjoyed this podcast? Check out these:

TMBA 230: Entrepreneurial Mindset Fundamentals
TMBA 238: 9 Months Into A SaaS Project - 5 Things We’d Do Differently
TMBA308: So You've Been Asked to Speak at a Conference

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HAVE COMMENTS ABOUT THE SHOW?

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Thanks for listening to our show! We'll be back next Thursday morning 8AM EST.

Cheers,

Dan & Ian

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TMBA 310: A Conversation About Writing Books

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TMBA 308: So You've Been Asked to Speak at a Conference