TMBA 307: The One Where a Business Starts on the Show

The sun setting and a picture of an airplane wing

Podcast 27:45 | Download | Stitcher | iTunes | Comment

Today we are going to try something new: we're going to follow and record a new business as it starts.

We've been having a lot of trouble with email marketing lately. We're on a very basic email marketing platform and we have kind of outgrown it. There are more robust email platforms out there, but a lot of them are really expensive and hard to operate. Eventually we discovered that Drip was a great for us, but we didn't want to commit the man hours to learning to use it.

Screen Shot 2015-09-24 at 7.17.48 AM

I reached out on Twitter to ask if anyone was interested in starting a SWaS business around the Drip platform. Jeff Pecaro was the man who answered the call. We invited Jeff on to the show this week to give our listeners an inside look on the process of starting a new business. 

Listen to this week's show and learn:

  • The definition of a productized service business.

  • The five steps to starting a successful productized business.

  • The upsides and downsides to this business model.

  • The specific pain points in our business that Jeff has been able to remedy.

  • What Jeff's business is going to do and how much he plans to charge for that.

  • A special opportunity that Jeff is offering to TMBA listeners who are interested in this service.

People on this episode:

Dan
Ian
Jeff

Mentioned in the episode:

The Dynamite Circle
Call us at 888-554-8428
TropicalMBA Listeners
Jeff Pecaro
LTVMachine
Startup
WPCurve
Design Pickle
UpWork
ELance
Quickbooks
Aweber
Mailchimp
InfusionSoft
Rob Walling
Drip
Why 'Do It For Me' is The Next Big Thing
TMBA293: Start a Business This Weekend Using the Software With a Service (SWaS) Business Model
Productizing By Not Selling Talent

Listening options:

Subscribe via iTunes.
Listen on Stitcher Radio.
Android users can grab our RSS feed here.
Right-click and "save file as" for direct download.
Or click here to get sent to the top of the page where the on-site player is.

HAVE COMMENTS ABOUT THE SHOW?

Do you have ideas for things you'd like Dan and Ian to discuss on future episodes?

Our producer Jane would love to hear from you at jane@tropicalmba.com or leave us a voice message using the record button below.

Thanks for listening to our show! We'll be back next Thursday morning 8AM EST.

Cheers,

Dan & Ian

Previous
Previous

TMBA 308: So You've Been Asked to Speak at a Conference

Next
Next

TMBA 306: Listener Mailbag: The Aftermath